A WAY OF BEING,
FEELING AND
BELONGING
TO A LIFESTYLE

THE BRAND

BEAUTY
WELLNESS
CARE
RITUALITY
LUXURIOUS COSMETICS
CULTURE (MADE IN ITALY)
ITALIAN TRADITION
CULT IDENTITY

It is an ambitious project that is able to join knowledge, customs, behaviors, rituals, elements and styles in the professional cosmetics environment.

It is a perfect bond between the historical cultural inheritance and the
desire of a trend that leads to the study of new solutions and languages: it is a new culture of the individual beauty and personal care that emphasizesthe person and its uniqueness.

The Brand

Philosophy

the philosophy

CULT.O

COMES FROM

AN OLISTIC VISION

(OLOS)

Olos, that literally means "everything", the attitude to consider the man as one with the universe and its elements.

Among all these water and earth are in humans the main source of "olos". "Water, main source that allows us to stay alive from the first beat and earth that feeds us during growth."

CULT.O emphasizes the person and its uniqueness, offering a cosmetic line that through gestures, allows to create a personalized treatment of wellness and beauty.

THE origin

CULT.O
FIND ITS

ORIGIN

IN THE WORD

«CULTURE»

Origin

“ AND EVERYTHING BEGAN ”

WATER

MAIN SOURCE THAT ALLOWS US TO STAY ALIVE FROM OUR FIRST HEART BEAT

EARTH

VITAL NOURISHMENT

The sea water is an essential element at the base of the cosmetic tecnology of CULT.O.

It is made of minerals and 96 trace elements. Its funtion is to reintegrate and to depthly restore the physiological hydratation.

Composition: Sea Salt (maris sal).

Is in CULT.O with its elements, like the marine extract microcellulare: a prodigious result of
molecular biophysics research.

Able to stimulate and increase the production of physiological energy and cellular regeneration.

Composition: Plankton extract/arginine ferrulate.

THE

SENSORIALITY

IN THE CULT.O PACKAGING

WE FIND WATER AND EARTH ELEMENTS

these elements are transformed into a sensory experience through the texture of bottles.

CULT.O packaging stimulates the sense of touch, highlighting hand gestures that during the technical service, expressed in depth the true meaning of the treatment.